Staying in Business While Changing Locations
There are many reasons to move your company, whether it's shifting markets, family obligations, or even finding one's dream home. Whatever the cause, relocating your company in a gradual and organized manner will allow the business to remain operational throughout the process. The Bucks County Economic Development Corporation shares a few pointers below.
Plan Ahead
Whether you're starting over in a new state or simply moving your shop to the other side of town, you should conduct extensive research before any move. In this case, you should check market data for the area you plan to move to. Make sure your business can continue to thrive in the new environment before committing to any potential spots.
If you're moving houses as well, find a building that can support your business before house hunting. You should be aware of the housing market in the region you plan to move your business. Many areas have seen an increase in housing prices, so be prepared.
Prepare for the Move
Make sure to share details of the move with the appropriate parties as soon as possible. You control your employees' livelihoods, and, as Tech in Asia notes, they should be the first to know of any changes to the company. If there are team members you simply cannot afford to lose, consider working with them on a relocation deal. Surveys cited by UrbanBound have found nearly two-thirds of all workers polled would be willing to relocate for a career under the right circumstances.
As you're packing equipment and product to move to the new site, keep everything as organized as possible. Each box should be labeled with its destination and contents, as well as contact information in case anything is misplaced in transit. Make sure you're only bringing what you need; the time to throw away and donate unneeded materials is before you load the trucks.
Inform Your Contacts
Your customers and vendors should be informed of your move early on as well. Announcements posted on-site, on your website, and on social media can alert your clientele where they can find your services in the future. As part of marketing your business in the new location, these announcements can be part of your content marketing strategy. Post your messaging and updates to your social media channels and in emails sent to current and prospective customers and clients.
One of the goals of content marketing is to build relationships and trust in your business. Check out Cornerstone Content to learn more about this area of business promotion to make sure you use it effectively.
Also, don't delay making arrangements to stop or alter deliveries with your suppliers, as more lead time will decrease the likelihood of mistakes or contract trouble.
Moving With Diligence
With all the organization and red tape handled, you'll need to consider how you'll be pulling off your move. If it's feasible, it may be cost-effective to simply pack and move with help from your workforce. A professional moving company, on the other hand, will typically have training and insurance to guarantee that in the unlikely event something is damaged in transit, you won't be stuck with the repair costs.
While keeping your business running during the transition is important, don’t overlook your personal needs during this period, too. Work with a great local real estate company to ensure you have the perfect house waiting for you in your new location.
Enhance Your Expertise
Enhancing your business and career trajectory through lifelong learning is crucial for staying ahead in today's fast-paced market. Juggling the demands of moving and running a business, along with other responsibilities, can be overwhelming. Simplify your pursuit of further education by opting for remote learning. Online programs offer the flexibility to earn your online DBA program while continuing to work full-time or manage family obligations.
Achieving your Doctor of Business Administration degree online can equip you with the strategic vision and skills necessary to emerge as a business leader, without sacrificing your current professional or personal commitments. When selecting an online school, it's important to ensure it's accredited and offers competitive tuition rates, guaranteeing you receive a quality education that's recognized and valued in the business world.
Operating Unhindered
With patience and planning, you can relocate without losing a second of business. Staggering out your process and leaving your old site operational as the new one is set up will prevent any gaps or lapses in income. You can also use this opportunity to address the impending close of your old location to your customers. Once the new site is operational, the lingering employees of the previous shop can close things down for good.
You can also use these transitional opportunities to share about where your business is headed and communicate how customers can still access your products and services. Consider hosting a virtual and on site open house, which you can do simultaneously or on different dates. These events will help current customers feel connected to you and in the loop, and it will help you to connect to new customers, too!
Contact The Bucks County Economic Development Corporation for helpful information and guidance about relocating your business to Bucks County today!
Handle Your Move in Stride
Moving your business can be nerve-wracking, even if it's the result of positive growth. Taking a methodical and organized approach, including communicating with employees as well as customers using content marketing, will make your relocation as smooth and non-disruptive as possible. And remember to make preparations for your own housing situation, too.
Article written by Layla Peters of bizassistcentral.com
